Mother or father firm Bridgestone Americas says that main strides have been made through the low season to include extra sustainable and bio-circular supplies into its IndyCar merchandise, which it believes will make the upcoming season essentially the most sustainable thus far.
The alternate, softer compound Firestone Firehawks utilized in final yr’s Music Metropolis Grand Prix on Nashville’s streets will turn into the norm for all 5 non permanent tracks on the 2023 IndyCar schedule.
This entails Firestone producing over 1900 tires utilizing a sidewall materials made solely with rubber derived from the guayule woody desert shrub grown on the corporate’s farm in Eloy, Arizona.
Bridgestone has already invested greater than $100m to commercialise guayule and has obtained a number of U.S. authorities grants for guayule analysis and growth.
In August 2022, Bridgestone introduced its plans to take a position a further $42m to ascertain business operations, with further funding and growth towards 2030. This funding ought to improve capability of as much as 25,000 further acres of farmland for planting and harvesting guayule in collaboration with native U.S. farmers and Native American tribes.
Bridgestone is focusing on business manufacturing of guayule-derived pure rubber by the tip of the last decade, and goals for carbon neutrality with tyres made completely from sustainable supplies by 2050.
The vast majority of race tyres used this season shall be manufactured at Firestone’s new energy-efficient Superior Take a look at Manufacturing Heart in Akron, Ohio, which has obtained Worldwide Sustainability and Carbon Certification (ISCC) plus recognition for its transparency and traceability of sustainable uncooked supplies.

Conor Daly, Ed Carpenter Racing Chevrolet
Photograph by: Gavin Baker / Motorsport Images
The corporate may even utilise “ISCC mass stability licensed artificial rubber made with recycled plastics” in all tyres used within the Indianapolis 500.
Bridgestone Americas CEO Paolo Ferrari stated: “We’re driving sustainability in each space of our enterprise, and we’re thrilled to be advancing guayule and different sustainable practices in America’s premier open-wheel racing sequence.
“Firestone has an amazing legacy of innovation and efficiency in racing, which we are going to proceed to construct upon as we transfer into this new period of cleaner, safer and extra sustainable mobility on and off the monitor.”