Following Arroyo’s departure earlier this yr, Rossomondo arrives at Dorna, the MotoGP promoter and organiser, after 15 years working on the NBA, having most lately held the place of senior vp for world partnerships and media.
Earlier than becoming a member of the NBA again in 2004, he labored for the promotions division of Madison Sq. Backyard in New York and for leisure company IMG.
Within the NBA, Rossomondo additionally held roles associated to advertising and marketing, the place he oversaw worldwide enterprise growth and gross sales to the media.
Rossomondo, born in New Jersey, is predicted to make his debut within the MotoGP paddock subsequent week, for the Americas Grand Prix on the Circuit of the Americas in Austin.
Along with directing MotoGP’s business division, Rossomondo can even lead the group in control of the digital enterprise, aiming to increase its presence and scope.
It comes at a key time for MotoGP, following the introduction of the brand new dash race weekend format in 2023.
Franco Morbidelli, Yamaha Manufacturing facility Racing, race begin
Picture by: Gold and Goose / Motorsport Images
MotoGP bosses stay assured of the rising recognition of the sequence, particularly now the brand new weekend format has been put in, with the intention of recruiting Rossomondo to steer the business success of the format modifications.
The transfer to launch the MotoGP dash race weekend format had obtained a blended response from the riders, mostly notably from 2021 world champion Fabio Quartararo who disagreed with the format in comparison with a few of his rivals, whereas the response to the brand new format has additionally been very constructive, significantly from tv rights holders, sponsors and followers.
The MotoGP dash race format will proceed at each occasion on the 2023 calendar, with potential modifications assessed after the primary set of races.
The following MotoGP spherical, the Americas GP, takes place on 14-16 April earlier than the sequence heads again to Europe for the Spanish GP at Jerez on 28-30 April.