Hamlin stated his new-found curiosity in F1 has come from a number of of his pals listening to it and by watching Drive to Survive a preferred documentary collection produced in a collaboration between Netflix and Method 1 to provide a behind-the-scenes have a look at the collection.
“I feel this 12 months I’ve most likely watched extra [F1] races than I’ve my complete life. A few of that’s pushed by social media. My pals are tuning into it. You see that the American press is giving it extra consideration this 12 months,” Hamlin stated.
“Clearly, if you see a buzz or see one thing on social media about it, you need to type of tune in and see what’s occurring. That’s type of pushed my curiosity in it, extra so than something.”
Hamlin stated his involvement with Netflix in a documentary on driver Bubba Wallace and his first season with 23XI Racing, which Hamlin co-owns with NBA legend Michael Jordan, additionally inspired him to take a look at Drive to Survive.
“It definitely made me tune into that to see how they did the manufacturing on that and definitely it got here throughout with some good storylines,” he stated. “Definitely, I’m an individual that may flip into that collection because it continues.”
Hamlin, who stays in rivalry to win his first championship this 12 months, stated NASCAR must discover a approach to make its race weekends extra of a “present,” and capitalise on the extra aggressive racing present in NASCAR.
“It’s loopy since you’ve acquired most likely a 90% likelihood of selecting which two guys are going to win [each F1 race]. This 12 months has been a bit bit completely different with craziness occurring, however there may be two individuals that may win, two groups that may win,” Hamlin stated. “There’s not a lot side-by-side racing, as in comparison with NASCAR, however but followers and media like it.
“If you discuss how vital followers or media or whoever could be of our racing in NASCAR, it’s head and shoulders above something going proper now. The present is sweet. Why can’t we get individuals to turnout?
“Texas was only a huge disappointment seeing what was up within the stands there, and but we’re speaking concerning the largest crowd in historical past exhibiting up for the COTA F1 race subsequent week. So, there may be some type of disconnect that’s occurring that’s not making this deal work.”
Valtteri Bottas, Mercedes AMG W10, leads Max Verstappen, Crimson Bull Racing RB15, Sebastian Vettel, Ferrari SF90, Lewis Hamilton, Mercedes AMG F1 W10 Alex Albon, Crimson Bull Racing RB15, Charles Leclerc, Ferrari SF90, Carlos Sainz Jr., McLaren MCL34 and the remainder of the pack tab the beginning
Picture by: Glenn Dunbar / Motorsport Images
There have, in fact, been a number of sold-out and extremely attended NASCAR Cup races within the 2021 season however the environment generated round every weekend varies from monitor to trace.
There stay a number of protocols in place from the COVID-19 pandemic that restrict the variety of individuals in garages and on pitroad earlier than races. All however eight race weekends within the Cup collection didn’t have follow or qualifying this 12 months.
As well as, many sponsors reduce their on-track activation throughout the peak of the pandemic and never all have returned to former ranges.
Hamlin believes NASCAR can study one thing from how F1 is ready to preserve the “hype” surrounding its occasions, even when the racing on the monitor isn’t as aggressive.
“I might like to see us have extra of an F1-style strategy to a race weekend and the way we host hospitalities, events, simply all of these issues,” Hamlin stated.
“There’s simply acquired to be extra to it than us exhibiting up and racing like we’re doing proper now.”